Liliya Terzieva - currently Professor in Designing Value Networks at the Hague University of Applied Sciences, has a PhD in the field of Economic and Organizational sciences of Leisure and Tourism and in specific the collaborative aspects of experiences, innovation, and competitiveness.
Within her career pathway she has around 20 years of international experience (China, Malta, Vietnam, France, the Netherlands, etc.) within either the non-governmental, public, educational or business sectors, related to the domains of: entrepreneurial learning, value generation, leadership, innovative teaching and learning, quality standards’ development and assurance, tourism, leisure, entrepreneurship, strategic design, Imagineering, institutional capacity building and organizational development.
Liliya is a member of the editorial board of several research and applied journals as well as is an active collaborator and member of the Worldwide Association of Female Professionals. In addition, she works as an external reviewer and co-creator of EU-funded projects, while generating and cooperating with, among others – the Beijing International Studies University; the Bulgarian Chamber of Education, Science and Culture; FHGR, Graubuenden; University of Montpellier; FH Joanneum, Graz. She is often invited to contribute and speak at national and international academic and applied research conferences and forum.
Lectures
Designing the Future together – What does it take to tackle uncertainty and disruption and at the same time generate value?
21 Jan, 15:30-16:30, Online
This online workshop will provide information and direct experience of the process and approach to be employed during the Sustainable Wine Intensive Week at the University of Pisa. Participants will be acquainted with the key elements of collaborative design, storytelling and innovative business modelling.
Tips and tricks of appreciative enquiry
03 Feb, 18.00-18.30, @Aula Magna, Department of Agriculture Food and Environment
Prototyping expedition workshop: applying the Lego® Serious Play® methodology
05 Feb, 15:00-16:00, @Podere La Chiesa
Do you know that 95% of the knowledge we have is concentred on the tip of our fingers and despite our efforts to verbalize it or bring it into creative motion, it doesn’t always come across. So, why not reframing the above and start with action before reflection? Lego® Serious Play® is the methodology that enables you to subconsciously arrive at new worlds, co-design, listen, engage and have all voices heard, while of course having fun and trusting the flow of the process!
Let us embark on this expedition together and prototype the sustainable future of wine!
Sip & Tell: crafting captivating Stories along the Wine Routes
06 Feb, 10:30-11:30, @Centro Avanzi
Interested in bringing your message across and engaging the audience to think along with you? Curious on what it takes to have the participants of your presentation in an awe? And how to make this interactive? Then this shall be the workshop to immerse yourselves in tools and techniques to make that happen.
Stories are the magic that makes people remember something forever since they do not just touch and open your mind but also plant seeds in your heart and speak to your emotions, let us see together how this happens in practice.